SCADpro x Pye Barker

Branding/Visual Identity

Pye-Barker Fire & Safety is a full-service business-to-business company providing coast-to-coast fire and safety services including inspection, service, and installation of fire, life safety & security systems since 1946. Originally based in the southeast, they have rapidly expanded their service areas and now have branches across the country protecting America’s communities. Pye Barker came to our team of 20 graphic designers with a challenge: a logo design sprint over the course of 2 weeks. My role in this project was prominent - I designed the mark that belongs in one of the final four silos and it was favored by the clients. Additionally, I gained valuable experience working with real-life clients in a professional and fast-paced agency environment.

Background

To design a new logo for Pye Barker which communicates the company’s vision, mission, and values through a cohesive modern personality; encapsulates the extended vision of life safety; connects with a wider audience globally comprised of fresh talent, investment communities, and local family-owned businesses.

Objective

To update the form of the logo and enhance the colors and typography; to apply it to the company’s variety of equipment, environments, and merchandise.